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I Am the King of Catching Colds – and I Can Share with You Tips for Staying Healthy

This time the previous year, I found myself on a TV programme alongside three vocalists. There was a Ghanaian-origin rapper, a major pop celebrity, and an acclaimed classical singer. The coldest season was upon us. Just the night prior, I celebrated a close friend's milestone birthday, packed into a local bar's party area in the Surrey region. It had been a good night, yet now, just for something to say, I questioned how one could prevent getting a cold as numerous attendees were players in a symphony of coughs, sneezes, snuffles and nose-blows. By the way, why do certain individuals blow their noses so loudly, and others don’t? A topic for future discussion.

The Reaction from the Singers

When I brought up my evening, the group of artists in the waiting area responded in two ways. First, they edged away from me. Second, they launched into an animated conversation on how to avoid catching colds and this understandable due to their profession was something of an obsession for them. I get that, but I'm also deeply invested – I must avoid colds at all costs because the colds I get are worse than anyone else’s. I don’t have a medical certificate to confirm this, but I know it to be true. My illnesses drag on. I experience worse nasal blockage, I have a more irritated throat, my coughing fits are louder, barkier and apparently endless. My family, familiar with the early throat signs that signal an oncoming cold, either kick me out of the room or leave themselves. Back when I presented football on ITV, my teammates behind the scenes grew attuned to the warning signs. “Earpieces out!” the director would shout to his team before I deafened them all, blowing the wiring in their headphones.

Handling Nasal Congestion

Regarding my nasal issues, don’t start me. Aerosols, liquids, including the intense vapor from heated brandy my mum prescribes … they provide temporary relief before giving up. It's hard to find something more pathetic as the sound of a Birmingham accent uttered with blocked nasal passages. In other words, it can sound nasal even normally. On the plus side, it draws pity, which isn’t always a good thing. When I started college, separated from family care, the janitor in our dorm showed me kindness. “I know exactly what you need, you unfortunate soul. I’ll be back in a minute.” She was very lovely, distinctly Irish, and very insistent that I ate the uncooked, peeled onion she presented to me. She stood and watched me do so. Bless her. It didn't help at all, sadly, other than causing digestive turmoil and creating bad breath.

The Singer’s Health Routine

So no, I despise catching colds and am quite sure that prevention is better than the cures that traditional or modern, are ineffective. I focused carefully alongside my colleagues when the mezzo-soprano walked us through her cold avoidance regime. Due to upcoming holiday performances, she was highly committed. She directed us to sanitize hands regularly all winter long as far as I could deduce in addition, specific measures were necessary during festivities. Before any event, she recommended a couple of blasts of Vicks First Defence into both nostrils – even if healthy. Intense. I appreciated it. And, get this, she mandated a second dose after the party with another couple of squirts of the same stuff.

What Happened Next

I followed suit. And I can report I remained cold-free. There were downsides: the numerous products I purchased, lost, reacquired, rediscovered, etc. And the disappointing instant when you discover you've crushed the hand sanitizer stored in your pocket and it's oozing out. Nevertheless, a small cost for the benefit. As the cold season approaches once more, I’m re-armed to the teeth with the mezzo-soprano’s recommended ordnance. I'm set for the fight.

MF
Written by

Matthew Flores

James Whitfield is a market analyst with 15 years of experience in UK market research and strategy.

Market Solutions UK

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